Dan and Debbie Field are the owners of Field’s Fresh
Beef in Almena, Kansas. Dan and Debbie raise their beef on their family farm,
along with a sweet corn patch. Dan and
Debbie have around 200 head of cattle and use roughly 15 head for their
processed beef operation; they also have about 2 acres that they use for sweet
corn. Their cattle operation is a full time job for both Dan and Debbie and grow
sweet corn as a part-time job. Other than their son, Dan and Debbie have no
other employees. The Fields have been in operation for the past 5 years and
have enjoyed being able to supply local beef to the area. Dan and Debbie also
sell their beef in Longmont, Colorado and in the Kansas City area. They also
sell at the local Farmer’s Market in Norton, as well as distribute to local
people in the area. The Fields get their beef processed in Beaver City,
Nebraska at a USDA inspected plant. Their beef products range from hamburger to
polish dogs.
Dan and Debbie’s business has grown mainly due to word of mouth,
Facebook, and the distribution of their business cards. Using different methods
of advertising has really helped their business grown. Dan and Debbie feel that they are currently
meeting the market with their beef, but feel that the market for sweet corn is
always growing and is hard to keep up with. They hope their business continues
to grow and feel they would be able to take on more as the market demanded. Dan
and Debbie are currently not interested in selling to grocers currently, but
hope to work towards it in the future.
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| Dan and Debbie's Farmers Market Stand. |
